Who Said Blog Links are Not Effective???

Who Said Blog Links are Not Effective???

Hi All,

I am search engine optimizer from Offshore Software Development Company. I have heard lot that blogs links are not effective more than site links. As per my own ways blog links are more effective than Website Back link.

Some points to be noted behind this.

• Blog links always comes from front page.
• Blogger always do social bookmarking for each post
• Blog has no-follow link but Google crawls it.
• High PR blogs must have Good Traffic.
• Paid Links from Blog is very much effective.
• Paid Banner Advertising on Blogs is more effective and cheapest as 50 Paisa per day.

Website links are not effective as my way because just see below reasons.

• Website Links come from link pages which is not crawled or if it has PR and crawled page than there is no guarantee when google bot will crawl it again.
• Website Back link Page mostly looks like link farm / link directory
• If the website have good traffic but if there is no visitor on link page than how will you get referral traffic.

Website back link is not useful to get referral traffic.

Just think if you are wasting your money for getting backlinks for your website and you are not getting too much traffic what you want for your website than in easy English language I am saying that just go for blog advertisings. Just take one time experience.

If you would like to know more about Blog advertising and Banner Advertising on Blogs. Just reach me at patelchiku@gmail.com

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Content Writing Tips | SEO Ahmedabad | SEO India

Writing for websites -- content, as it is called -- is an important task for webmasters. Your site must be current, relevant, and interesting in order to attract and retain visitors. The following are some tips I have successfully employed in order to keep my websites relevant:

1. Write with Passion. There is nothing worse than reading a dull article! If you aren't interested in what you are writing about, then please don't! Better yet: Join one of the excellent content producting sites on the internet. Ezinearticles is a leader in this category.

2. Write with Clarity and Brevity. Do your articles make sense? Are you using too many complicated and arcane terms? Remember, the internet is visited by people for whom English is not their primary language. In addition, our attention spans online are very short. Needlessly long, verbose articles will lose your reader's attention. If you lose your readers, you will lose readership [members]!

3. Write with Purpose. If you are trying to sell a product, then sell it. Stay focused on the subject at hand and do not go off into tangents. If there is something else you want to mention unrelated to the subject, then write another article. Link it to the primary article if they are related. Never confuse or frustrate your readers!

4. Write with Style. Everyone has their own style of writing. Effective content writing engages the reader and piques their interest. Write as if you are having a conversation with your readers. Why do you think blogs are so successful?

Every successful writer knows when to quit... writing that is. Your point[s] have been made and it is now time to come to a conclusion and allow your readers to absorb what was written. Just like I am doing now!

Article Source : http://EzineArticles.com/?expert=Matthew_Keegan

SEO Ahmedabad - Social Media Marketing For Beginners - Ahmedabad

In the recent past years Social Media Marketing and Social Media have dominated and defined Internet marketing. The popularity of social sites like MySpace and social bookmarking sites like Digg has caused this push. Social media has two main components, user generated content and the networking capability allowing you to form groups of friends and others that you can share content with.

Sites like MySpace, Zubby, and Facebook allow users to create profiles using text, videos and pictures to design their pages. These can then be shared with a selected group of other people in a special "friends" network and if the user wishes these pages can be shared over the whole social network.

Sites like Digg, Flickr, Associated Content and YouTube allow users to submit links to their favorite news articles online, pictures, articles, and videos then vote on the content that others have submitted. The most popular content is displayed on the front page of the site and the other pages are available to the general public to browse through. These drive traffic to the site and to the pages that are bookmarked.

There are many different ways to use these types of sites, either together or alone.

The use of these types of sites to promote your products and services is what is known as social media marketing. The types of traffic you get once your content is discovered and becomes well known in social media are primary traffic and secondary traffic.

Primary traffic is the direct traffic from the site that you used to make your site popular. If you are using a site that has fairly heavy traffic like Digg to promote your site you could get a large amount of traffic in a short amount of time so you need to make sure your site can handle the traffic, otherwise it may crash.

Once a site becomes popular on a social media site it gets talked about. When people talk about these sites they post links to the site which draws more traffic to the content. This indirect traffic is the secondary traffic. It is the secondary traffic that continues to flow to your site after the initial surge of direct traffic slows.

The benefits of primary and secondary traffic coming from social media sites include exposure to your site initially. Once your site is known by the general public then organic traffic will begin and repeat visitors start to show up, as long as you have something to entice them to come back.

Natural links to your site are beneficial because they are given by people or companies who have nothing to gain from your business venture. These are generally from relevant sites increasing the likelihood that visitors are going to be genuinely interested in your products and services. These links improve your search engine rankings and improve organic traffic.

Social media marketing allows your site to get exposure in a larger site and to a larger group of people. If your traffic levels off you can use social media marketing to jump start your traffic and work on taking your search engine traffic to the next level.

The alternative for increasing your search engine traffic is using pay per click advertisement. Using pay per click campaigns can help you to sustain increased traffic from the search engines but this traffic comes with a price tag.

Using social media marketing is free and can increase your traffic and your ratings in the search engines. Getting your site notices a couple times a year in the social media arena can make your site popular enough to bring in traffic throughout the year.

Kevin Sinclair is the publisher and editor of Be Successful News, a site that provides information and articles on how to succeed in your own home or small business.

Blog Author : Chirag Patel ( Social Media Marketing Expert Ahmedabad )

Internet Marketing Expert - Chirag Patel

Hi, My self Chirag Patel.

I am Search Engine Marketing Professional leaving in Ahmedabad, Gujarat, India. Well, the biggest challenge of any online business is attracting targeted visitors. Correct? There is thousand of internet marketing tools on offer, lot of tools are good like IBP, ARELIS, Digixmas, Web CEO, Submit Suite but lots of are waste of time. In the Field of Search Engine Optimization comes Social Media but the very low of people aware about this and using it.

Search Engine Optimization Includes

- Website Analysis
- Keyword Research Analysis
- On Page Optimization
- Meta Tag Generation
- Google Webmaster
- Robots.txt Generation
- Sitemap .txt and XML Generation
- Google Analytics
- Keyword Positioning Tracking
- Competitor
- IBP
- Arelis Link Builder
- Submit Wolf
- Web CEO Analysis
- Social Media Optimization
- Link Building
- C class IP Addresses

Search Engine Marketing Includes

- Search Engine Marketing
- Off Page Optimization
- Search Engine Submission
- Directory Submission
- Link Building & Management
- Article Submission
- RSS/XML Submission
- Press Release Submission
- Blog Submission
- Classifieds submission
- One Way Link Creation

Internet Video Marketing

Video Marketing Using videos as marketing tools has now become commonplace on the web. If you're not promoting with videos, you are losing a large portion of the online traffic or surfers currently on the web. Even using videos to explain your site or product will increase your conversions and sign-ups. Viral videos embedded with your links or site url can produce results when placed on YouTube or Google Videos. If you need help, one recent commercial product has been from Simon Grabowski (GetResponse) called TalkStream, which lets you put streaming audio and video on your sites. Just google to find it.

Youtube Also lauched in India Youtube.co.in

Wikipedia defines internet marketing as:

Internet marketing is a component of electronic commerce. Internet marketing can include information
management, public relations, customer service, and sales. Electronic commerce and Internet marketing have become popular as Internet access is becoming more widely available and used. Well over one third of consumers who have Internet access in their homes report using the Internet to make purchases

Internet Article marketing

Mostly People love to allow their article for syndication.there is 1000 of free directories where we can submit articles and can use articles of other authors. Some free re-print article directories allows you to use articles for your website. By article marketing you can develop back links for your website and also can get much and more daily unique visitors.

Internet Directories Submission

There is thousands of directories are on internet for marketing. it improves your link back and visibility of your sites, some directories are Paid and Reciprocal I hate this kind of directories because they are putting our link on NON PR page. ya i believe some directories are too much good because they provides us link on high PR with relevant category. Internet Marketing it too much big concept. it this field whatever you work for your site it's too less till you not get rank for your website.

Every Experts of Internet Marketing starting with the directory submission and search engine submission.

By Chirag Patel

Unethical SEO - Black Hat SEO

Unethical Internet Marketing

In the world of online marketing, every rule is a shade of gray that is constantly going through technical evolution. While many marketing techniques had periods of proper usage that were beneficial to how the Web works, some of the known online marketing styles that have been considered abusive (black hat) by the search engines. As with all marketing, there will always be unscrupulous businesses that cause techniques used today to become frowned upon by the majority. Making sure that your company is aware of certain basic standards and not accidentally infringing on discouraged techniques is essential to making sure your online brand is a flourishing asset that is building value.

Top Online Marketing Techniques to Avoid

• Page cloaking

In broad terms: using various techniques to fool a search engine to deliver different Web pages under different circumstances. Using various technologies, a site attempts to detect whether or not a human or search engine is requesting a page to view. If it detects a search engine, it serves up a visually unappealing page intending to maximize SEO results. Most search engines dislike this technology as it prevents them from grading actual pages that a human visitor would read, and it detracts from the ability to serve relevant results to the end user.

• Spamming of the submission process

Each search engine has a specific period that it will accept submissions for the same site. If a search site has guidelines of every ninety days, it means every ninety days. Many unethical SEO groups know of ways to submit nearly identical content located on different pages. When caught with such duplicate content submissions, sites are typically pulled from being indexed.

• Automatically generated doorway pages

A doorway page is created for the purpose of spamming the index of the search engine by providing multiple pages listed with particular phrases, for the purpose of sending that visitor to another page. They have many other names: portal pages, bridge pages, gateway pages, entry pages, etc. Some doorway pages redirect visitors without their knowledge by using page cloaking, which has taken on the nickname of page hi-jacking.

• Keyword Stuffing

This technique is defined by a Web page that is loaded with a variety of keywords in the tags or main content. Used with caution and skill, this technique is one of the basic building blocks of SEO. However the engines frown upon sites excessively flooding keywords on a page or hiding them in code that is irrelevant to the viewer of the page. The most abusive version of this technique is when words that are completely irrelevant are including on a page solely for the purpose of organic traffic results.

• Irrelevant Keywords

This technique is very straight-forward. You have a site about luxury real estate that lists random luxury car names or the names of premium golf clubs on it without providing actual information about the cars or clubs to the reader. The only reason the terms exist is to have traffic come to the site when they search for “New York Jaguar.”

• Duplicate content on different pages or sites (mirror sites, etc)

This technique is often one of the most common “accidental” black-hat techniques that many unknowing site owners commit. Once information is indexed by a search engine, any other sites that have the identical information indexed are considered “duplicate.” For established sites, this is not a large problem. For new and un-established sites, having large amounts of duplicate content may cause the site to be flagged as a SPAM site and completely removed from the index process.

• Misspelling of common words, or well-known brands/sites

This is very similar to irrelevant keyword and keyword stuffing- where popular brand names such as Google are misspelled for traffic results. Gogle, Goole, Googl, etc. It can also happen with longer names that have 2-5 parts that may or may not be searched for, such as: Trans American Airlines. Such variations as trans-america, America Airlines, or even Trans American Airline (without an s) can produce temporary traffic results for a savvy search marketer who is willing to break rules.

• Data blogs with no unique content (also known as splogs or scraper sites)

With the creation of RSS (really simple syndication) the ability to import data into another site has become increasingly simple. Millions of spam blogs exists that have re-purposed duplicate content from hundreds of other sites, programmatically making changes to the original content to make it look slightly different. Typically these blogs give absolutely no credit to the originating author of the material and are breaking several copyright laws. Well-read online authors have this problem daily, hundreds of my articles have been stolen this way over the past two years. The primary reason for the existence of these sites is monetization through programs like Google Adsense which allows the site to profit off random traffic lured in using the stolen content.

• Code Swapping

Code swapping is when an established page is changed to an entirely different page once a top ranking is achieved. Common instances of this include pages that originally very text heavy or have many comments and eyes looking at them (forum areas, popular articles, etc) and then switching it out with a “buy me now” page that has a call to action for a completely unrelated item. Successful online campaigns can profit during the short period of time the search engine doesn’t recognize the change, but risk having the page disappear entirely when the search system properly analyzes the new information (which is often worthless to the reader)

By Barry Hurd

Search Engine Optimization - wikipedia

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work and what people search for. SEO efforts may involve a site's coding, presentation, and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other, more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots, and making the site more appealing to users. Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms and keyword stuffing that tend to harm search engine user experience. Search engines look for sites that employ these techniques and may remove them from their indices.

The initialism "SEO" can also refer to "search engine optimizers" or "Search Engine Optimization", terms adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, URLs, and shopping carts that are easy to optimize.

Webmasters and search engines

By 1997 search engines recognized that some webmasters were making efforts to rank well in their search engines, and even manipulating the page rankings in search results. Early search engines, such as Infoseek, adjusted their algorithms to prevent webmasters from manipulating rankings by stuffing pages with excessive or irrelevant keywords.

Due to the high marketing value of targeted search results, there is potential for an adversarial relationship between search engines and SEOs. In 2005, an annual conference, AIRWeb, Adversarial Information Retrieval on the Web, was created to discuss and minimize the damaging effects of aggressive web content providers.

SEO companies that employ overly aggressive techniques can get their client websites banned from the search results. In 2005, the Wall Street Journal profiled a company, Traffic Power, which allegedly used high-risk techniques and failed to disclose those risks to its clients. Wired magazine reported that the same company sued blogger Aaron Wall for writing about the ban. Google's Matt Cutts later confirmed that Google did in fact ban Traffic Power and some of its clients.

Some search engines have also reached out to the SEO industry, and are frequent sponsors and guests at SEO conferences, chats, and seminars. In fact, with the advent of paid inclusion, some search engines now have a vested interest in the health of the optimization community. Major search engines provide information and guidelines to help with site optimization. Google has a Sitemaps program to help webmasters learn if Google is having any problems indexing their website and also provides data on Google traffic to the website. Yahoo! Site Explorer provides a way for webmasters to submit URLs, determine how many pages are in the Yahoo! index and view link information.

Article Copied from : http://en.wikipedia.org/wiki/Search_engine_optimization

SEO Jobs - Ahmedabad - Gateway Technolabs

Job Function : IT/Telecom - Software
Specialization : Internet/E-commerce, Technical Writing
Industry : IT-Software
Experience : 0 - 1
SALARY : Rs. 1,00,000-2,00,000 p.a.
Level : Junior - Executive, Assistant
Location : GUJARAT (Ahmedabad)
Key Skills : Search Engine Optimizer

JOB DESCRIPTION :
SEO - (Search Engine Optimizer ) 1)Link Exchange 2)Link Building 3)Keyword Search 4)Website Evaluation Interested candidate may contact on below mentiion contact details and only local candidate are requested to apply for the said opening. .

COMPANY DESCRIPTION :
Gateway Technolabs is a Software Outsourcing & Offshore Software Services Company specializing in the business of providing services to its clients globally. Our expertise lies in reducing costs and improving productivity by bringing the strategic advantage of Software Outsourcing and Offshore Software Development to the doorstep of our customer in more ways than one. Thereby improving reliability, speed, agility and enabling our customers to achieve sustainable differential advantage over their competition

CONTACT INFORMATION :
Address : 9th Floor,A- Block, Corporate House, Bodakdev
Phone : 9879298250

Keyword Selection and SEO!

Everyday, hundreds and millions of Internet users access the network in search of something they need or want. In the earlier days, users had a much easier time locating just exactly what they sought because very few online entities were in existence, and they offered very little services. Thus, it was easy to determine which sites actually contained what they needed.

Fast forward to the current period, and instead you find hundreds and millions of content varying in degree almost to the same extent as to the number of average users of the Internet per day. Businesses, institutions, and even individual users generate their own websites and content by using simple means, and as such, a searcher may end up having to choose from hundreds of choices in pursuit of materials related to what they are searching for.

Search engines play a huge role in making the current scenario work. Major search engine service providers, like Google, create user interfaces that allow for their users to enter words, or keywords, relating to what they are searching for. Various methods are then employed in order to search for the content links. Either they employ purely organic searches, which lists matches to the keywords regardless of whether they are paid or not, or they utilize crawler search engines. Crawler search engines simulate the crawling movement when they travel through the codes of each website and deciphering relationships between links and pages.

To maximize the potential of search engines in providing businesses their much-needed online traffic (and hopefully translate traffic into sales), SEO or Search Engine Optimization method was created. SEO is centered in trying to provide a business with quality content and websites in order for it to help rise in the rankings in the query listings. Central to SEO is a customer-oriented approach, and is achieved mainly by providing well-written information in the website, as well as making sure that the content found in their websites are relevant to what the users are looking for.

However, for SEO to work, there must be a clear and tangible relation between keywords and relevant content. After all, if the search engine finds great difficulty in tracing matches back to keywords provided by the users, chances are, the website will not be found by the target market.

SEO works with keywords at the very onset of the business. The business picks a variety of keywords to which their website will be related to in search engines. If the user enters in the search engine a keyword that matches the keywords related to the business website, a high-ranking match is displayed among the listings.

Keyword selection and the effort that goes with it is only justified; after all, the nature of the keywords a business selects can make or break its campaign.

In order to effectively match a business keywords to those that will be entered by the users, selecting keywords must take into consideration the variety of keywords under the same topic that could be utilized when searching for it. For starters, making a list of around 50 keywords and selecting those that make greatest impact will help narrow down the keywords that should be bid for by the company when trying to get a spot in the listings.

In selecting keywords, it must also be taken into consideration the sort of response generated by certain keywords, alongside the people who would respond greatly to those words. By selecting keywords with the expressed intent of targeting a particular consumer base, the business creates a greater probability of visitors to the website being actual interested buyers instead of web window shoppers.

Moreover, selecting keywords that are closest in relevance to the content of the website better streamlines traffic into that which yields profits.

Popular keywords are those that users often enter into search engines and look for. These popular keywords (and the subsequent websites) usually are recipients to huge amounts of traffic, and as such, are subject to higher rankings in listings.

While popularity, relevance, and targeting are important, it must be balanced with the competitive demand for a particular keyword. Obviously, more businesses vying for the same word would create difficulties in acquiring that keyword for a business use. Before selecting keywords, it is imperative that checks may be made in order to make sure that while the keywords are popular, relevant, and targeted, they are also not within the too competitive bracket, which will make it extremely difficult to acquire and rank.

Keyword selection is important in every SEO campaign. Only in pre-meditating keywords and studying market behavior in relation to these keywords can the benefits of this productive relationship be clearly seen.

Article Source - http://www.articlecircle.com/internet-marketing/search-engine-marketing/keyword-selection-and-seo.html

Importance of CSS in web development

CSS style sheets have made it easier to handle web pages during web development. CSS or Cascading Style Sheets as the name suggests is a style sheet that allows you to easily link to other documents in your website. It allows you to retain control over the various elements in different web pages of your website.

CSS only defines the structure and content presentation of a website it has nothing to do with the design of a website. A single CSS sheet can control the font, positioning, colour and style information of an entire website.

9 advantages of using CSS

• Web pages are easier to load and uses less bandwidth
• CSS style sheets are preferred by web developers for website development because they are lighter than table layouts, which consumes lots of bandwidth. The style sheet is downloaded only once and stored in the cache memory, so subsequent pages load faster.
• A CSS style sheet compliments well with HTML
  HTML is insufficient when used independently in website development, but when combined with CSS they can result in technically stronger web pages.
• CSS allows you to position your element anywhere in the webpage
  Web developers love to use CSS because it allows them to position their element where ever they want in the web page. If during any phase of web development the developer feels that particular links or columns are not going well with the situation then it becomes easier for them to position them easily using CSS. CSS reduces the risks associated with maintenance of the website.
• CSS is compatible with all web browsers
  CSS is combined with HTML or XHTML by web developers for web application development because it is compatible with all web browsers. The sites that use CSS appear similar in all the web browsers.
• CSS can be used to create print friendly web pages
  Most of the web developers love to use CSS for building their HTML based web applications because they allow them to create print friendly web pages. These web pages can be easily printed. The colours, images and other things which are difficult to be printed can be eliminated and printed easily.
• CSS style sheets allows the user to customize the webpage
  Now days many websites allow the user to change the layout of the website without affecting the content. The CSS style sheets which are stored externally allow the user to make requisite changes by themselves. Most of the modern browsers give user the liberty to define their own style sheets like changing some font properties etc.
• CSS style sheets makes it easier for your website to feature in search engines
  The CSS style sheets are favoured by web developers because they allow them to position their elements as per their wish anywhere in web application. Positioning helps to project the main contents first, so that it is easily captured by web spiders. CSS also gives cleaner HTML codes thus cutting down the job of web spider to search the real content from junk code.
• CSS allows the web pages to have absolute consistency
  One of the reasons for using CSS during web development is that they allow consistency to all web pages. All the expressions and texts will get their characteristics from external style sheet. Web developers need not to worry about the change in characteristics of the elements because they can be easily altered at any stage of web development by using CSS.
• CSS lends portability to content
  By using CSS you can make separate style sheets for different media. This provides you the great flexibility in presenting your content. CSS allows you to redefine the characteristics of elements in a website to suit the need of the situation. For e.g.: A separate style sheet will allow you to redefine the characteristics of certain elements so that they are easier to be printed. Also the user will never come to know that you had restructured the characteristics for their benefit.
• CSS is created to make the things easier for your website and also to give you control over different elements in your website. Utilising benefits of CSS will give you popular user friendly web pages.